Privacy Policy
Introduction & Scope
01Arrow Puzzle is a mobile puzzle game published on the Apple App Store. This Privacy Policy applies only to the Arrow Puzzle iOS app and not to any other website or service.
The app is intended for a general audience. By downloading and playing Arrow Puzzle, you agree to the practices described here. If you do not agree, please stop using the app and remove it from your device.
Information We Do Not Collect
02The app has no login or authentication system, so no user profile or account is ever created. We do not collect or ask you for:
- Your name, email address, phone number, or postal address
- Photos, contacts, microphone, or camera access
- Precise GPS location
- Payment card details — any purchase is handled entirely by Apple
The only data involved is the technical and usage data collected automatically by the third-party services described in sections 03–07.
Advertising (Google AdMob via Applytics SDK)
03Arrow Puzzle is free to play and supported by advertising. Ads are served using the Applytics SDK, which acts as a wrapper around Google Mobile Ads (AdMob). To deliver and measure ads, the advertising SDK may collect:
- IP address
- Device identifiers, including the IDFA when you grant tracking permission
- Coarse location derived from your IP address or device region
- Ad interaction data such as impressions, views, and clicks
- General device information such as device model and OS version
This data is processed by Google as an independent advertising provider. Review Google's practices at policies.google.com/technologies/ads.
App Tracking Transparency (ATT)
04In line with Apple's requirements, Arrow Puzzle shows the system App Tracking Transparency prompt asking whether you allow the app to track you across other companies' apps and websites.
Your IDFA may be used to serve personalized (interest-based) ads and to measure their performance.
No IDFA is used and you will see non-personalized ads instead. The game remains fully playable and you lose no features.
You can change your decision at any time in Settings → Privacy & Security → Tracking on your iPhone or iPad.
Analytics (Firebase Analytics)
05We use Google Firebase Analytics to understand how players interact with the game so we can improve level design and the overall experience. The data is aggregated and not used to identify you personally. It includes:
- Anonymous usage data and session lengths
- Level starts, completion rates, and difficulty progression
- In-app events such as using a hint or purchasing lives
- General device information such as OS version, device model, and language
Crash Reporting (Firebase Crashlytics)
06Firebase Crashlytics helps us monitor the stability of the app and fix bugs quickly. When the app crashes, Crashlytics records:
- Crash logs and stack traces
- The state of the device at the time of the crash (e.g., available memory and OS version)
This information is used strictly for debugging and improving app stability — never for advertising or profiling.
Cloud Content (Cloud Firestore)
07The app uses Cloud Firestore to download level configurations and puzzle packs dynamically from the cloud, so new content can be added without requiring an app update.
No personally identifiable information is written to or stored in this database. It functions strictly as a read-only level delivery network — your data never flows back to the cloud from your device through this service.
Data Stored on Your Device
08All of your game progress, coin balance, unlocked levels, and settings are stored locally on your device using Apple's UserDefaults system. This data never leaves your device and is not visible to us.
If your device has iCloud backups enabled, this local data may be included in your own encrypted Apple backup — which is controlled entirely by you and Apple, not by us.
Your Rights & Data Deletion
09Because we do not create accounts or store personal profiles, there is no personal data held by us to export or delete. You remain in control in the following ways:
- Delete your game data — uninstall the app. All locally stored progress, coins, and settings are removed permanently.
- Limit ad tracking — turn off tracking in Settings → Privacy & Security → Tracking.
- Manage Google ad settings — adjust your preferences at Google's Ad Settings page.
- Reset your advertising identifier — disabling tracking prevents apps from accessing the IDFA on your device.
Under GDPR, CCPA, or other applicable laws, requests regarding data processed by Google's SDKs should be directed to Google, or contact us at jigskikani1@gmail.com and we will assist where we can.
Children's Privacy
10Arrow Puzzle is designed for a general audience and is not directed to children under the age of 13. We do not knowingly collect personal information from children.
If you believe a child has provided information through the app, please contact us at jigskikani1@gmail.com and we will take appropriate steps to address it.
Retention, Security & International Transfers
11Data collected by Google's advertising, analytics, and crash reporting services is retained according to Google's own retention schedules, typically between 2 and 14 months for analytics events. We do not operate our own servers that store user data.
All communication between the app and these services uses encrypted HTTPS connections. Because these providers operate globally, data may be processed on servers located outside your country, including in the United States, under the safeguards those providers maintain.
Third-Party Services Summary
12Summary of all services integrated into Arrow Puzzle:
| Service | Purpose | Data Collected |
|---|---|---|
| Google AdMob via Applytics SDK |
Showing ads in the game | IP address, IDFA, coarse location, ad views & clicks |
| Firebase Analytics | Understanding gameplay | Anonymous usage events, sessions, device model & OS |
| Firebase Crashlytics | Finding & fixing crashes | Crash logs, stack traces, device state at crash time |
| Cloud Firestore | Delivering puzzle packs | None — read-only level content delivery |
Changes to This Policy
13We may update this Privacy Policy from time to time — for example when we add a new feature or service provider. The "Last updated" date at the top always reflects the current version.
Significant changes will be communicated through the app or the App Store listing. Continuing to use Arrow Puzzle after an update means you accept the revised policy.
Contact Us
If you have any questions about this Privacy Policy or how Arrow Puzzle handles data, we're happy to help.
jigskikani1@gmail.com